Monday, July 25, 2016

This week's C&EN

A few of the articles in this week's C&EN:

1 comment:

  1. the guide to social media was full of at worst buzzwords and non-actionable info. At best it will get you a mediocre number of followers and a pedestrian branding.

    Better recommendations are:
    Books:
    "newsjacking"
    "trust me, I'm lying: confessions of a media manipulator"
    "breakthrough advertising"
    "tested advertising methods"

    Or follow anyone with more than 100k twitter followers and see what strategies they are using.

    ReplyDelete